Convene by PCMA

MARCH 8, 2024

If your organization has a weighty mission, does that mean that “light” social media content is off-limits when it comes to promoting your annual event? If you’ve been hesitant to dip your toe into the less serious social media waters, here are 10 easy trends to consider. Authenticity is everything on social media.

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Social Media Media Trends Public Relations 59

Convene by PCMA

MAY 8, 2023

Adding captions to videos and using hashtags with capital letters on each word are two ways event marketers can make their social media accessible to everyone. When Abbie Vance, PCMA EMEA’s new community and events manager, started working on the social-media toolkit for Convening EMEA , Sept. An estimated 1.3

Social Media 98

Social Media Media Platform Benefits 98

Techsytalk

NOVEMBER 15, 2018

Fortunately, with the help of social media , things can be a bit easier. Easier organization. No matter what you plan to organize, know that you should never underestimate the power of social media. Facebook is without a doubt the most popular social network and it is followed by Twitter and Instagram.

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Social Media Media Social Network Networking 232

Solimar International

DECEMBER 2, 2022

But the explosion of social media platforms between 2006 and 2010 connected individuals around the world like never before, paving the way for another industry upheaval under social media marketing. Read on to learn the history of how social media changed the tourism industry. Let’s rewind to 2004.

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Social Media Media Tourism Tourism 98

InEvent

DECEMBER 22, 2023

Whether you’re organizing a conference, a product launch, or a community gathering, social media has become the heartbeat of event promotion and engagement. Over 40% of event … Post How to Boost Event Visibility and Engagement on Social Media showed as first in InEvent Blog. Boasting over 4.6

Social Media 52

Social Media Media Events Promotion 52

Solimar International

JULY 14, 2021

Social media plays a massive role in traveler decision. Learn what makes a successful social media marketing campaign. Emerging around 15 years ago, social media platforms have dramatically changed communication and marketing, including the way we both plan and share our travel experiences.

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Social Media Media Marketing Marketing 98

Eventtia

DECEMBER 30, 2022

While our focus on this guide is how to use social media to promote our events, we’ll also need to consider the other available channels and best practices. If this is your first event and/or you are a brand new event organizer, you can purchase email lists from various vendors. Social Media Event Promotion: Tips and Tricks.

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Social Media Promotion Media Registration 91

Bizzaboo

SEPTEMBER 13, 2023

Social media has become one of the top low-cost strategies for event promotion. Why Social Media Event Marketing is Important Social media platforms have billions of active users, providing event organizers with an opportunity to reach a vast audience. With more than 4.62 With more than 4.62

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Social Media Promotion Media Event Marketing 59

Advanced Travel and Tourism

DECEMBER 16, 2021

The social media platform that is grabbing audiences and advertisers like no other—TikTok. Wondering if it makes sense for your organization? In this panel discussion, hear from 3 DMO thought leaders who have embraced this trending platform for their organization. Fill out the form below to watch the webinar recording.

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Organization Advertising Social Media Panel 215

Advanced Travel and Tourism

FEBRUARY 21, 2023

ChatGPT bills itself as a way to provide a quick and efficient way to generate blogs, website content, and social media posts. For those who prefer to use an outline to organize content in the prewriting phase, you may find ChatGPT useful in that initial gathering and parsing out of thoughts.

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Platform Tourism Tourism Organization 244

Tourism eSchool

AUGUST 31, 2021

10 Steps to Successfully Promote your Tourism Event on Social Media. If so, social media is a fantastic low cost way to let people know about and book tickets for your event. However, too often we see smaller events not making full use of social media to inspire new people to attend their events.

Social Media 91

Social Media Media Promotion Tourism 91

InEvent

APRIL 14, 2023

The event was watched by millions of people worldwide, and it was also heavily covered on social media platforms. In fact, according to Metro, there were over 6 million tweets about the event, with … Post 4 Tips For Using Social Media To Cover An Event In Real-time. George’s Chapel in Windsor, England.

Social Media 52

Social Media Media Platform Events 52

Gavel International

MAY 18, 2021

Organizations can track the following 11 types of results to get a clear read on the state of their brand awareness online. The engagement rate of content is determined by dividing the number of interactions with the content by the number of people who follow the social media account. Sentiment. Brand Mentions. Share of Voice.

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Social Media Media Website Online 52

Special Events

OCTOBER 26, 2021

The golden age of driving traffic to your website and retargeting are over.

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Social Media Advertising Organization Media 116

Gavel International

JUNE 8, 2021

Reading Time: 4 minutes 2021 is perhaps the most exciting time in social media history since its golden age in the early 2000s. Technology is moving at warp speed due to the pandemic, changing social perspectives and has become a powerful driver of evolution. Social media platforms. Internal Social Media Policy.

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Social Media Media Technology Technology 52

Smart Meetings

JANUARY 4, 2024

Social Media Advertising Social media channels are also key for getting digital events in front of the right audience and keeping these audiences updated on news related to the event. Testing posts and graphics can help marketers gauge audience response and help determine the best performing content for ad spend.

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Marketing Marketing Social Media Advertising 264

Social Tables

FEBRUARY 23, 2023

Whether you are fundraising for a massive organization like the Red Cross, or raising money for a local animal shelter, this post is for you. Establishing event objectives early will help organizers choose the right fundraiser type to fit their mission and secure the necessary participants.

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Organization Social Media Sponsors Events 78

Maritz Global Events

APRIL 2, 2019

Post authored by Emily Richmond, Social Media Marketing Specialist. You grew up with social media, so it must come easy to you, right?”. That alone should tell you how much the social media landscape has changed in a short period of time. Do you post content repeatedly on all social media platforms?

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Social Media Media Audience Platform 75

Dana Communications

DECEMBER 19, 2023

Yet many marketers DO question whether or not TikTok should be part of their social media strategy. Users want their content to feel organic, not targeted. What we can tell you for certain – from a marketing standpoint – is that TikTok produces user engagement never before seen on any other social media platform.

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Social Media Trends Advertising Platform 169

Convene by PCMA

SEPTEMBER 26, 2023

Event professionals are also using ChatGPT for creative work like brainstorming ideas, writing scripts for videos, and creating social media posts. “AI AI may not be able to take over tasks involving critical thinking and complex problem-solving,” the WEF report said, “but it will be able to lend a hand.”

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Organization Training Automation Events 122

Traveler's Q

DECEMBER 21, 2023

In today’s highly competitive event industry, it is increasingly important for event organizers to leverage the latest tools and techniques to promote and sell tickets for their events. However, not all platforms are created equal, and event organizers need to select the one that best fits their needs.

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Website Marketing Marketing Social Media 130

Eventtia

JUNE 2, 2023

Event planning and organizing a fairly small meeting involving just five participants can be quite a challenge, especially if this is your first time. Based on the purpose of the event, you might be able to decide on the type of event you are going to organize, but it will especially help in dictating the objectives of the event.

Organization 91

Organization Social Media Insurance Events 91

Crowdriff

OCTOBER 30, 2018

It’s one thing to know that social media is important to your organization, but it’s another to be able to explain why. Good social media marketing means getting up close and personal not just with your audience, but also with the metrics that matter to your organization. . Is your social audience growing?

Social Media 52

Social Media Media Advertising Tourism 52

Traveler's Q

APRIL 3, 2023

Organizing a corporate event can be a difficult and stressful task. Additionally, staying organized and utilizing resources such as experienced professionals can help you ensure that all aspects of the event are properly taken care of. You can download free charts that contain a timeline for what should be done and when.

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Organization Contracts Contracts Events 130

Bizzaboo

SEPTEMBER 22, 2022

Social Media Examiner suggests slipping your specialties into your headline because it helps visitors understand your skills immediately. For example, you may have once worked in social media but are now all-in on your virtual event video production services. It’s the full package in the 220 allotted characters.

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Organization Certification Social Media Events 98

Advanced Travel and Tourism

AUGUST 22, 2023

Here we’ll delve into the ways a content plan can captivate communication between social media marketing, digital ads, the CEO, PR department, and the sales team. Social Media and Digital Ads Collaboration In the fast-paced world of social media and digital advertising, consistency is key.

Marketing 245

Marketing Marketing Social Media Communications 245

Maritz Global Events

MAY 31, 2019

Your social media presence can be your best friend when it comes to marketing your event and generating event revenue. Whether it’s promoting your registration and housing websites or educational sessions, social media can attract your audience and ultimately increase your bottom line. Post authored by Emily Richmond.

Social Media 40

Social Media Media Advertising Audience 40

DCI

OCTOBER 15, 2021

Since the advent of paid social media, destination marketing organizations (DMOs) have wondered if investing in organic social or paid social generates better returns, especially on a tight budget. On Facebook, organic posts only reach about 5% of your destination’s followers at best.

Organization 72

Organization Social Media Prospect Audience 72

Traveler's Q

DECEMBER 28, 2023

A website is the most significant platform for any organization to showcase its events and communicate with its audience. In this article, we will discuss why regular updates are a must for event websites and how they can benefit the event organizers. You can also create a content calendar to plan and organize the updates in advance.

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Website SEO Social Media Audience 130

Smart Meetings

MARCH 22, 2024

She brings expertise in digital marketing, brand development, social media strategy and analytics tools, which she will use to lead the resort’s marketing initiatives. He will lead all advertising, promotions, marketing, market intelligence, digital, communications and social media efforts for the organization.

Hospitality 246

Hospitality Social Media Promotion Government 246

Social Tables

AUGUST 9, 2022

Not sure how to organize a golf tournament for a charity, fundraising event, or social outing? With more complex activities and scheduling than some other event types , learning how to organize a golf tournament will require some advanced planning. Learn how to organize a golf tournament in 7 easy steps. Pick your team.

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Organization Social Media Venue Website 78

Traveler's Q

NOVEMBER 2, 2023

From effective event registration, mobile apps, and audiovisual and presentation technologies, to social media and live streaming, the list of event tech solutions available to event planners is endless. Social media for events can be leveraged to create buzz, promote the event, and increase exposure.

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Event Technology Technology Technology Social Media 130

Smart Meetings

MAY 31, 2022

After an almost two-year hiatus, planners and event organizers who have moved ahead with physical-only events have been disappointed with attendance. Either way, meeting planners need to organize with both online and physical attendees in mind. And speaking of social media, don’t overlook this now-old friend.

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Meeting Social Media Trade Show Technology 306

Meet Green

OCTOBER 15, 2021

Future-Proof Your Organization Now. Annual conferences have long been a significant revenue source for host organizations and associations but can no longer be counted on to produce the revenue. It’s time for host organizations to work with key stakeholders to design the experience to be: Resilient. Forward-thinking.

Organization 82

Organization Sponsors Events Advertising 82

Convene by PCMA

DECEMBER 19, 2023

Shawn Cheng The companies participating in the Tech Playground at Convening Leaders 2024 in January are introducing creative solutions for event organizers powered by AI. If an event organizer using an AI chatbot can “give you value in the form of instant answers or information, [it] builds trust,” said Chuck Elias, CEO of 42Chat.

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Trends Social Media Events Media 130

Smart Meetings

FEBRUARY 22, 2022

Harness the power of social media at every stage. Events are all about building and celebrating community, and social media platforms are a natural complement to this. Begin by advertising your hybrid event via your social media platforms. Good luck and enjoy! Good luck and enjoy!

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Social Media Remote Online Audience 246

Traveler's Q

SEPTEMBER 28, 2023

Additionally, a well-defined brand strategy helps event organizers create a cohesive visual and verbal identity, including logos, slogans, website design, and marketing collateral. With the rise of digitalization, event organizers now have to focus on creating a strong online presence that aligns with their brand.

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Social Media Event Apps Sponsors Website 130