April, 2017

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8 ROI-Driven Trade Show Goals & Objectives by @QuickTapSurvey

Techsytalk

A trade show is an opportunity to boost your brand awareness, capture leads, and even launch a new product to a receptive and targeted audience. The goals you set before the show will help you streamline your efforts and maximize your ROI on the money you spend to get there and exhibit. You’ll also be able to measure the success of the show in a tangible way.

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The architecture of assembly

Conferences that Work

“Architecture sets the stage for our lives; it creates the world we inhabit and shapes how we relate to one another. In a time in which democracy is under increasing pressure in different parts of the world, it is time to rethink the architecture of assembly.” — Max Cohen de Lara and David Mulder van der Vegt , “ These 5 architectural designs influence every legislature in the world — and tell you how each governs “ , The Washington Post, March 4, 2017.

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3 Big AV Trends That Will Excite and Engage Your Attendees

MeetingPool

AV is a unique element of events. Most people, upon hearing the term, think of monitors and microphones and leave it at that. But thanks to the exponential growth of technology, it’s pretty much everywhere at every event. It can be used for everything from providing big visuals that excite attendees to providing helpful and […].

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The DMO’s Guide to Attracting More Travelers with Instagram

Crowdriff

DMOs all over the world carefully groom their Instagram accounts, to show-off the most beautiful, exciting, and inspiring visuals. Why? . They know that travelers are on Instagram. With 500 million active users and a visually driven interface, Instagram is rising as the social media platform that can help you promote your destination best. To help DMOs and travel brands make the most of Instagram, we’ve put together this in-depth guide, with actionable ways to improve your presence and re

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COVID-19 Travel Consumer Sentiment Study

TravelBoom and sister agency, The Brandon Agency, release new consumer sentiment study on travel amidst the COVID-19 second wave

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Creating and Responding to Requests for Proposals (RFP)

Memory Makers

From time to time I receive RFPs from companies, government agencies and non-profits planning a conference, awards banquet or another large community event. Some are detailed, making it easy to respond. Others are very general, making one guess exactly what the planners have in mind. When I receive a general RFP I need to decide whether I have the time to find out what is needed and do the research to provide a detailed, comprehensive proposal.

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Marriott brings virtual reality to meeting space

Travel Daily Media

The post Marriott brings virtual reality to meeting space appeared first on TD (Travel Daily Media) Travel Daily. Marriott International has started allowing meeting planners to visualise their event before they even book, using virtual reality. The hotel group is harnessing VPViewer, a new mobile technology solution developed by Zebra Design, which will be incorporated into the company’s existing Virtual Planner concept.

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Children shouldn’t sit still in class — and neither should adults

Conferences that Work

It’s amazing that established research on ways to improve children’s learning is ignored when designing adult learning environments. Some examples. We know that kids shouldn’t sit still in class. Short bursts in physical activity are positively linked to increased levels of attention and performance. Watch Mike Kuczala’s TEDx talk “ The Kinesthetic Classroom: Teaching and Learning through Movement.” Michelle Obama ’s 2010 “Let’s Move” initiative w

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How to Use Video to Increase Your Event’s Value

MeetingPool

It’s probably a pretty big understatement to say that online video consumption has grown by leaps and bounds over the past decade and it’s definitely no surprise that there’s no sign of it slowing down. In fact, according to the 2016 Ericsson Mobility Report, video will account for 70% of all mobile traffic by 2021. And savvy […].

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How Visit Savannah & Visit Tybee Work Together to Create Collaborative Content Strategies

Crowdriff

Larissa Allen at Visit Savannah and Jess Brannen at Visit Tybee, are both Digital Content Coordinators at their close-knit DMOs. Both located on the coast of Georgia, and only 20 minutes apart, these two destinations work very closely together. Together Larissa and Jess have created highly collaborative content strategies for their respective blogs — working not only with each other, but with their tourism partners too to create high-quality sponsored articles. .

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Recapping Key Themes from the 2017 SIG Global Executive Summit

BizBash

Three key trends organizations should keep in mind to streamline talent supply chains and as we move into a digitized future of work.

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Evolution of the DMC:Renewing Business Relationships with Deeper Trust, Transparency & Understanding

The evolution of the DMC industry requires that it embark upon a renewed relationship with clients that is built upon transparency, trust, and understanding.

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Freelance Tour Guides: A Simple Truth

Path Destination Management

Delivering outstanding and memorable travel experiences relies on many factors: Great itineraries. The right accommodation: Not only in terms of standard and facilities, but also in terms of location. The pace of the trip: Do too much and your customers need a holiday after their holiday. Do too little and you lack the right value. Transport and transfers.

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Trade Show Checklist: What to do Before, During and After the Show

Techsytalk

Planning to attend a trade show can be overwhelming; having a clearly defined set of goals and a timeline can help you spread things out and ensure you have a successful show. From the initial strategizing and planning to the actual day of the event, here’s how to prepare for a successful show. 6 Months to 1 Year: Strategize. Which shows will you attend this year, and what are your goals?

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Associations exist only in the mind

Conferences that Work

Embed from Getty Images. Professional, trade, and public interest associations are significant businesses. In the United States alone, associations employ more than 1.6 million people, and generate an annual payroll of ~$50 billion. Yet, ultimately, associations exist only in the mind. Stay with me, and I’ll tell you a story that may convince you of the value of this strange point of view.

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The Who, What, and Why of Chatbots for Events

MeetingPool

“Chatbot” has become something of a buzzword as of late – especially in the events industry, but is there anything to it? Are chatbots really being used at events? How do they work? And are they the next killer event app? Today we’re addressing those questions with a roundup of the chatbots currently on market. […].

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Celebrating the Newest Release of CrowdRiff’s Visual Marketing Platform

Crowdriff

We’ve been dropping hints for a few months now, and the day is finally here! We’re happy to announce the latest release of CrowdRiff’s visual marketing platform, making CrowdRiff the first visual marketing platform for both UGC and owned visuals. Speaking at the annual Destination International CMO Summit , CEO and Co-Founder Dan Holowack also shared news of our company’s rapid growth over the last year, including expanding our customer base into Europe, Australia and New Zeala

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Employee Misclassification Penalties

BizBash

Misclassifying employees as independent contractors can result in fines, penalties, lawsuits, and reputation damage. What you need to know about misclassification and compliance.

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Join in the Conversation with these Twitter Chats for Event Organizers

MeetingPool

In ancient Rome, the Forum was the place for public meetings, legal proceedings, political debates, and open air markets. With so much happening, the Forum was essentially the center of daily Roman life. Flash forward to modern day where the internet has become the new center of daily life – a forum where global communities […].

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The 2017 VIZZI Awards: Visual Influence Awards Honoring Outstanding Brands in Tourism and Travel

Crowdriff

Today, we’re excited to announce the inaugural 2017 VIZZI Awards! Visuals are the language of the digital era. We want to promote great visual storytelling and recognize travel and tourism brands who are using visuals to attract and engage their audiences in creative and impactful ways. The VIZZI awards are open to any travel and tourism brand — from globally known destinations to smaller regional brands.

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How Visit Seattle’s Videos Achieved More than 40 Million Minutes of Viewing Time (In Under 2 Years)

Crowdriff

How do you market a place that has the potential to be all things to all people? How do you communicate a brand message without sounding like a brand trying to communicate a message? How do you get people to explore a place they think they already know? These were all questions Ali Daniels , the Vice President of Marketing for Visit Seattle , was considering in 2011 when her organization received funding to promote the city as a leisure destination for the very first time.

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Google Analytics 101: A Hands-On Guide for Destination Marketers [eBook]

Crowdriff

Do you ever scratch your head, wondering how travelers are using your website? From “ Which pages do people engage with?” to “How are people finding my site?” Google Analytics holds the answers you need. But if you’re just starting out, Google Analytics can be overwhelming. So we created a helpful tutorial in the form of a downloadable eBook, to decode Google Analytics, and help you be a more effective data-driven marketer.

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Press Release: Meetingsbooker.com expands global coverage with Regus

MeetingPool

Online meeting room bookings Meetingsbooker.com, the world’s leading online meeting room reservations marketplace has further expanded its global coverage with the addition of Regus meeting rooms. Meetingsbooker.com will integrate all of Regus’ meeting rooms across its 3,000 venues in 120 countries to provide instant online booking capability for over 20,000 meeting rooms.

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Top Tools and Apps to Keep Your Distributed Team Happy

MeetingPool

As more companies embrace workgroups that function outside of the traditional office paradigm, the tech tools used by your team become more critical. Not only are you coordinating group tasks and various work functions, but you also have to facilitate communication efforts and shared file management. Whether your distributed team is working at a local […].

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April 2017 News Roundup

MeetingPool

As they say, April showers bring May flowers, and the Meetings and Events industry is in bloom! From product launches to expansions, to increased funding – the industry just continues to grow. Funding Announcements At the top of the month, Bizzabo announced the closing of $6.

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Growth in technology exhibitors and hands-on tech opportunities to be highpoint of IMEX in Frankfurt 2017

MeetingPool

“So many of the benefits that technology can bring to our industry are still untapped potential; we want to help event planners to see and understand what technology can do for them,” says Carina Bauer, CEO of the IMEX Group. Putting that policy into practice, at IMEX in Frankfurt this year, the range of opportunities […].

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How Emerging Tech is Transforming Device Battery Life

MeetingPool

Seventeen hours is the most that the battery on a top-of-the-line laptop can last; on most laptops, it’s closer to three hours. Thirteen hours of continuous use is the longest that a smartphone can go. Even low-use devices such as security system sensors require their batteries changed once every three years or so (according to the […].

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PRESS RELEASE: Marketers Deliver Thumb-Powered Video in Print (Yes, You Read That Right)

MeetingPool

Flip Books Return as Modern Day Marketing Tool in a Digitally Distracted World Proving what’s old is new again, marketers have rediscovered the age-old appeal of flip books to engage digitally distracted audiences with video content that springs to life with the flip-of-a-thumb. Fueled by an increase in video assets available to marketers from digital […].

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Bring the Latest in Food and Beverage Tech to Your Event with These Automated Offerings

MeetingPool

Automation isn’t just relegated to standard business operations. Some of the latest tech can also make managing food and drink service at your next event easier, allowing attendees to enjoy their preferred snack or beverage without hiring substantial amounts of extra staff to make it happen. Now, you can get high-quality results using methods that […].

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What is Coworking and What Are the Benefits for Independent Consultants?

BizBash

Coworking offers independent consultants many benefits including cost, collaboration, and flexibility. Here’s what you need to know about this alternative work environment.

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Five Benefits to Outsourcing Administrative Tasks for Your Independent Workforce

BizBash

Outsourcing administrative tasks for engaging and managing your independent workforce can help your company stay compliant, increase efficiency, and save on costs.

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11 Share-Worthy Arrival Areas and Photo Backdrops From Coachella Parties

BizBash

Goldenvoice's Coachella Valley Arts and Music festival has become as much—or more—about influencer social-sharing it is as about experiencing live.

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How to Make Difficult Business Decisions as an Independent Contractor

BizBash

As an independent contractor, a risky business decision can carry particularly large consequences. Learn how to evaluate risk and make more informed decisions.

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Top 40 Event Designers 2017: Javier Velarde

BizBash

After studying marketing, Velarde founded Miami-based event design and production agency Triton Productions in 2000. Focusing mainly on corporate and.

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Top 40 Event Designers 2017: Bryan Rafanelli

BizBash

Known for designing weddings for high-profile clients including Chelsea Clinton and Matt Damon, Rafanelli launched his company, Rafanelli Events, in.

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Top 40 Event Designers 2017: Edgardo Zamora

BizBash

Argentinian-born and Los Angeles-based designer Zamora of Revelry Event Designers draws inspiration from his travels for social and corporate events.

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Marriott Hosts Bourbon Battle With Local Spin

BizBash

To celebrate its new $28 million redesign, Washington Marriott Georgetown recently invited two D.C.-area mixologists to compete against two Marriott.

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