How to Build Traveler Trust
Dana Communications
FEBRUARY 18, 2021
As traveler confidence expands and contracts, mirroring the volatile trajectory of the pandemic, the hospitality and tourism industries must make building traveler trust an ongoing priority. SiteMinder’s data-driven Five Stages of the Hotel Booking Reset captures this reality perfectly. Confronting Concerns. Before answering how to build traveler trust, it is critical to identify what the specific concerns are.
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