Tech Giants: Snöball’s Rachel Stephan on the Power of Word-of-Mouth Marketing to Fill Seats and Grow Audiences Year-Round
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MAY 28, 2022
Tech Giants: Snöball’s Rachel Stephan on the Power of Word-of-Mouth Marketing to Fill Seats and Grow Audiences Year-Round Having worked in advertising and marketing agencies in her native Lebanon, then for an event publishing company in Montreal, Rachel Stephan launched her own event marketing agency in 2001—yet she always wanted to create a tech product that would become her legacy.
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