Stova

DECEMBER 3, 2020

The events industry has learned many things during the past 10 months of a global pandemic. Among them: resiliency, adaptability and more than we ever imagined about how to properly wash our hands (currently rethinking the whole handshake greeting). But perhaps the greatest takeaway of all has been the power of collaboration. If there ever was a time to partner together to move the industry onward and upward through the challenges of COVID-19, it’s now.

Attendee 98

Attendee Events Virtual Events Conference 98

AltexSoft Travel

DECEMBER 3, 2020

This is a guest article by Kelly Davidson from Merchant Savvy. Fraud affects all industries. The airline industry is no different. Over the past two decades, the airline industry – like many others – has become increasingly digital. Last year, according to Amadeus research , almost 40 percent of all tickets were sold online. This makes the industry a perfect target for would-be frauds.

Airlines 69

Airlines Travel Agent Booking Online 69

ITA Group

DECEMBER 3, 2020

6 Tactics to Kickstart B2B Customer Loyalty Marketing. According to Marketing Metrics , the success rate of selling to an existing customer is 60-70% , while the success rate of selling to a new customer is only 5-20% ! The most common pitfall for businesses around the world the belief that if they have a great product or service, then customer retention will follow naturally.

B2B 69

B2B B2C Marketing Marketing 69

Special Events

DECEMBER 3, 2020

Special events business news

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Events 59

TravelBoom and sister agency, The Brandon Agency, release new consumer sentiment study on travel amidst the COVID-19 second wave

Travel

Endless Events

DECEMBER 3, 2020

The state of the events industry…what is it, really? On the one hand, the pandemic seems to be doing nothing more than get worse. But on the other hand, some event profs are taking shots at doing in-person experiences safely. And in the midst of it all lives fear, uncertainty, hope, and the ever-lasting wish that things will return to what they used to be.

Events 279

Events Healthcare Planner Social Media 279