Thu.Nov 19, 2020

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How to Connect with Your Leads at Virtual Events (Best Practices for Your Sales Team)

Eventtia

For all the things that online events are credited for, be it larger audiences, more content, or more in-depth analytics, there’s one thing that’s not so well mentioned and that’s lead generation.

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Tips for Using Employer Branding to Inspire Employees to Achieve Business Goals

ITA Group

Tips for Using Employer Branding to Inspire Employees to Achieve Business Goals. In 2019, roughly 30% of people made New Year’s resolutions. Of those who do, 30% were very confident that they’d be able to stick to them— and 7% did. Those are pretty dismal success rates, especially since theoretically people should be more likely to achieve goals that they set for themselves.

MICE professionals

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Lead Magnet Ideas for Wedding and Event Clients

Special Events

A lead magnet or freebie is a valuable piece of content that you give away for free in exchange for your ideal customer’s email address.

Events 105
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Events Industry Report: Reopening Updates, Restrictions, and Creative Safety Measures

Eventbrite

As the COVID-19 pandemic lingers, in-person events — at least as we once knew them — remain at a standstill throughout much of the US. Some states saw a brief reprieve and relaxed restrictions in the summer, only to be followed by more stringent regulations as cases have continued to surge this fall. Making sense […].

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COVID-19 Travel Consumer Sentiment Study

TravelBoom and sister agency, The Brandon Agency, release new consumer sentiment study on travel amidst the COVID-19 second wave

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Education Essentials: November 2020

FICP

Cultural Awareness. [ kuhl -cher ]. 1. the behaviors and beliefs characteristic of a particular group of people, as a social, ethnic, professional or age group. . 2.

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COVID-19 Lessons: What We Learned

Endless Events

Back in March of this year, the world came crashing down on all of us. Faced with a global pandemic that is still sweeping the world and reaching across continents, the events industry was suddenly facing total collapse. And even the most resilient amongst us had to take a minute to let it sink in. What would happen to us now? Should we keep everything on stand by and wait for it to get better?

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Ideal Customer Profiling For Tourism Businesses

Tourism eSchool

There are literally hundreds of ways to promote a business, which is why so many tourism operators get completely overwhelmed at the thought of where to even start with their marketing strategy. It’s because of this that Rebecca and I often get asked by industry… “With so many opportunities, how do we know what marketing activities to invest in to get the most bang for our buck?

Tourism 40