Thu.May 06, 2021

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Brain Drain: From In-Person Events To Tech Industry

Endless Events

In this past year, the events industry has been through quite a shakeup. New trends emerged: we embraced hybrid events , put safety first, and saw an incredible surge in event app platforms. But today, Event Brew hosts, Will Curran and Nick Borelli, bring our attention to a very particular phenomenon: a certain brain drain in the events industry. Young professionals as well as seasoned event profs are migrating towards technology companies!

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Study: Online Attendees are Having Less Fun

Smart Meetings

So, how are you feeling about virtual event networking about now? Not so good, according to Virtual Attendee Experience Report from event software company Bizzabo. A survey of 700 attendees and data from 967 events over a 12-month period found that the fun factor of online events is definitely waning: There was a 26 percent increase in respondents saying the last virtual event they attended wasn’t fun.

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MICE professionals

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Joining IPREX, The Abbi Agency Surges on the Global Stage Once More

The Abbi Agency

Once more, the team here at The Abbi Agency is taking our talents worldwide. Hot on the heels of announcements about our company’s growth and acquisition of London-based Made By Chance , we’re happy to share we’re now joining the global IPREX Network. IPREX is a global platform that brings independent agencies around the world together to form multidisciplinary comms teams.

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Hong Kong and Singapore Relaunch Quarantine-free Travel Bubble

Smart Meetings

On May 26, Hong Kong Special Administrative Region and Singapore will begin designated flights under their bilateral air travel bubble (ATB). The bubble was planned for last November but was postponed due to a surge in Covid-19 infections. “With gradual stabilization of the fourth wave of the epidemic in Hong Kong, we have been engaging in active discussions with Singapore on the relaunch of the ATB,” says Edward Yau, secretary of commerce and economic development of Hong Kong.

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COVID-19 Travel Consumer Sentiment Study

TravelBoom and sister agency, The Brandon Agency, release new consumer sentiment study on travel amidst the COVID-19 second wave

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Here’s Why It’s Not Too Late to Start Using Instagram Reels for Your Business

Special Events

If Instagram Reels is still a foreign concept to you, don’t worry—it’s never too late to harness the value of video content on social media. Plus, it can be a lot of fun producing bite-sized content for your audience.

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Partner Marketing: Weaving Best Practices Into To-Partner, Through-Partner & With-Partner Marketing

ITA Group

Partner Marketing: Weaving Best Practices Into To-Partner, Through-Partner & With-Partner Marketing. Partner marketing is the broad category that includes to-partner marketing, through-partner marketing and with-partner marketing. It’s sometimes executed through the use of Through Channel Marketing Automation (TCMA) technology and services, as well as channel marketers or agencies.

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PRA Partners with SafeAccess

PRA

PRA, a leader in the Business Events industry, is proud to announce its partnership with SafeAccess, a secure, cloud-based health and safety screening platform designed to help event organizers easily create, maintain, and communicate health and safety policies and procedures. The partnership enables PRA to provide best-in-class solutions to its clients for approaching events of today and in the future.