Thu.Oct 03, 2024

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Employer Branding: Upskilling as a Strategy in the War for Talent

EHL Insights

“Why would an intelligent, passionate, ambitious person want to work for us?” In today's competitive job market, where the war for talent has become more intense than ever, that’s the question that every business should be asking itself if it wants to achieve success. The answer, however, isn’t always straightforward. With companies currently facing significant challenges to hiring and retaining talented individuals, it’s essential they adopt innovative strategies to enhance their employer brand

Marketing 103
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Igor Tobias | PCMA Member Spotlight

Convene by PCMA

Get to know PCMA Member Igor Tobias, Managing Director at MCI Brazil What initially led you to becoming involved with PCMA? I was attracted by the opportunity to participate in a global community and be able to exchange experiences with the main leaders in our industry. How has your career developed as a result of being a PCMA member? Highlight specific resources and benefits that have helped you achieve your goals.

MICE professionals

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10 Proven Strategies to Boost Mobile Event App Adoption

Stova

Onsite event technology can greatly enhance areas like information dissemination, wayfinding, networking, security and contingency planning, lead capture, and data collection. In fact, according to g2.com, 67.5% of attendees consider a mobile event app essential for in-person conferences. But that’s only if people use it. Improving adoption is critical for ensuring that your attendees and other event stakeholders are able to take advantage of all the benefits.

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Highlighting Features on Our Tourism Tiger Websites

Tourism Tiger

Explore the latest website features by Tourism Tiger, including custom maps, calculators, global colors, and social media integrations designed for tour operators.

Website 52
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COVID-19 Travel Consumer Sentiment Study

TravelBoom and sister agency, The Brandon Agency, release new consumer sentiment study on travel amidst the COVID-19 second wave

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Inclusivity and cultural appreciation

MPI

Ahead of her two IMEX America sessions on Oct. 9, strategic EDI consultant Zoe Moore provides some quick inclusivity considerations.

Culture 52
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Have You Registered for Catersource + The Special Event 2025?

Special Events

Register now for Catersource + The Special Event at the lowest prices of the season!

Events 52