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B2B In-Person Conferences Strike Back

Smart Meetings

Read More: Will B2B Adopt B2C Strategies to Retain Post-Covid Audiences? Back to Basics Covid-19 may have stopped the meetings industry in its tracks for a time, but the Bizzabo survey shows attendees and event planners are ready and waiting to connect again.

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Event Marketing Strategy: The Best Recipe For Event Success

Endless Events

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. What does it entail?

MICE professionals

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7 Arguments for Hiring Top Trade Show Staff

Smart Meetings

Customers—both B2B stallholders and B2C attendees—expect a professional interaction at a trade show and having the right staff with a customer service background can ensure that people get the experience that they expect. . Customer Service Enhancement.

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Tips for Corporate Event Planning, Enterprise Marketing, and Getting Event Sponsors

Endless Events

This guide gives a few examples of B2B and B2C enterprise-level marketing done right, along with some best practices to emulate. First of all, you should have a capable technology stack to handle all the elements at play. You also need a capable team at the helm. Of course, you should clearly set the goals behind the momentous effort.

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Tomorrowland 2020: The Virtual Event of The Year?

Endless Events

But when you have broad appeal in B2C, I think that it’s harder to accomplish that. “I think that in some instances for B2B, you can charge because it’s such a niche proposition”, he says. “So you can charge pretty much the exact amount of money and get away with it. Because you’re delivering niche value.

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#RotterdamExperiment 1 – How global transformation in technology, organisations and values will impact the future of events

The MICE Blog

According to Yuri, ‘B2B and B2C events build significant change. The lower end of events—B2B and B2C—will also grow like the high-end events. B2C becomes B2B. The second trend I see is that B2C will become B2B. Shift towards ambitious events. The middle will be disrupted. We won’t go back to the old normal.

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What Do NFTs and the Metaverse Offer Planners?

Smart Meetings

MH claims to offer B2C and B2B operations that will help people and businesses use the Metaverse to their advantage. Farr wants these same NFT holders to have input in the building of the hotels, which are set to open in between six months to a year. What Does This Mean for You?

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