Endless Events

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Crafting Corporate Events That Resonate with Gen Z

Endless Events

You’ve heard this before, but it bears repeating: Gen Z is unlike any generation we’ve ever seen. These young professionals and young adults are digital natives who are full of energy. They grew up in the age of 24/7 social media and COVID-19, which gives this generation a unique perspective on marketing—including live events. For event marketers, it can be tricky to understand this up-and-coming generation entering the workforce.

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From Matchmaking To Content Creation: How AI Is Revolutionizing Event Planning

Endless Events

The artificial intelligence (AI) revolution is more than a passing fad. Thanks to the increasing popularity of tools like ChatGPT and Midjourney, more organizations are saving time and money through the wonder that is AI. It’s no wonder why 87.8% of leading businesses are ramping up their investments in AI and data analytics this year. If you’re new to AI for events, we’ve got you covered.

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Event Budget Cuts: Kiss, Marry, Kill Edition

Endless Events

Amid industry-wide event budget cuts, global inflation, and nationwide layoffs, teams across the events industry are forced to decide which things to keep, remove, or reduce in the budget. So in this episode of the Event Brew podcast , the crew shares their thoughts on what they’d keep, cut, and remove. But before we dive into budgets, let’s introduce our special co-host, Xander Castro.

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10 Tips for Pharmaceutical Events

Endless Events

Regular events are one of the best ways to boost your pharmaceutical brand. Whether you’re hosting a training, conference, product launch, board meeting, peer dinner, or investigator meeting, high-quality pharmaceutical events can put your business on the map. Regardless of your pharma brand’s size, events can be a brilliant addition to your marketing mix, boosting awareness, engagement, and sales.

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Let’s Revisit: ChatGPT and Other AI Technology You Need to Know

Endless Events

Unlike the Metaverse, artificial intelligence (AI) is progressing rapidly. Will and Brandt published the ChatGPT, DALL-E, and Other AI Tools You Need to Know at the end of February 2023. After only a few weeks and many headlines later, they’re ready to revisit the ever-evolving topic. In today’s episode of the Event Tech podcast , Will and Brandt share some of the latest AI technology news, their thoughts on how you should embrace the fast-growing technology, and what they’d like to see from it

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Cybersecurity for Event Planners: How to Protect Your Events

Endless Events

In 2022, the United States saw 1,774 data breaches. And while 1,774 might not sound jaw-dropping, those breaches impacted an estimated 422,143,312 people. Cybersecurity for event planners is a recurring theme on the podcast because cyber threats are never-ending and are only getting more complex. In today’s episode of the Event Tech podcast , Will and Brandt tackle cybersecurity, driven by the recent and controversial data breach at LastPass and a listener question.

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Advice to Our Younger Selves as Event Professionals

Endless Events

As event professionals, we often reflect on our past experiences and wonder what we could have done differently. Hindsight is 20/20, and it’s natural to have moments of regret or wish we’d known then what we know now. The Brew Crew isn’t immune to this phenomenon. As experienced event profs, they would have lots of knowledge to share with their younger selves, but because they cannot, Arianna, Deanna, and Will share their advice for event professionals with you.

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